SEATTLE, July 12, 2021 / PRNewswire / – Moz, Inc., a leader in search engine optimization technology, kicked off the first day of the 16th annual MozCon, a leading SEO conference, with a keynote from Sarah bird, CEO of Moz, introducing Moz Group, a collection of marketing technology brands, including Moz, iContact, Campaigner, Kickbox, SMTP, eVoice, Line2, and eReceptionist, which together operate as a subsidiary of J2 Global (NASDAQ: JCOM ).
As part of the Moz Group, Moz will continue to develop new solutions to meet the needs of the SEO and digital marketing industry, with the announcement of three new product innovations.
“We are at an incredible point in Moz’s history as we expand our tools and help marketers solve some of their biggest challenges,” said Bird. “We are delighted to meet again with customers and our community at MozCon to share our latest innovations while challenging old ways of thinking, delving into new approaches to solving different SEO and digital marketing problems, and introducing the attendees new voices in the industry. ”
In addition to the Moz Group, Moz will announce the next general release of Performance Metrics, a beta version of the product currently available. Moz Pro, as well as sharing new ideas and product innovations, including:
- A competitive research suite soon to Moz Pro It helps identify true SERP competitors, as well as keywords and content areas that need improvement to catch up with the competition.
- A keyword grouper on the page which helps SEOs and content strategists identify page topics to determine if content should be split across multiple pages.
- A current link search engine which allows digital marketers to enter a specific URL and its specific keywords to identify hot link domains for link building opportunities.
These new innovations are lived within Moz Lab, with exclusive access offered to MozCon attendees and additional Moz customers and prospects who will receive invitations in the coming weeks.
To learn more about upcoming product innovations, stay tuned and visit Moz.com.
Moz is one of the most trusted authorities on online search with powerful SEO and local search platforms to help marketers improve the position of their brands, business locations, and competitive ranking in search results. Moz platforms are driven by quality data, robust and up-to-date enough that it can serve as the foundation upon which crucial business decisions are made. Whether for large companies looking to gain an edge in the increasingly complex and changing world of search, or for an agency looking for an SEO platform to accelerate their client growth, Moz hopes to have a solution. Check it in www.moz.com.
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