Simplilearn, the world’s leading online boot camp for digital economy skills training and Jagran Lakecity University, Central india The world’s number one university today announced its partnership to offer a graduate program in digital marketing for students already enrolled in the master’s program in digital marketing at Jagran Lakecity University. This PG Program component offered by Simplilearn will be in partnership with Purdue University and co-created with Facebook and is ideal for students who want to pursue a career in digital marketing and gain practical experience to be ready for work.
The MA (digital marketing) Program from Jagran Lakecity University is a comprehensive, industry-integrated graduate program that explores the digital marketing environment from a consumer and business perspective. The biennium provides an overview of various online business models and delves into digital advertising and social media marketing techniques and technologies. A combination of case studies, guest speakers, and assignments, including one that uses real advertising data, translates theory into practice.
This understanding Program brings together the award-winning Simplilearn curriculum to help students gain an in-demand set of digital marketing skills necessary to propel their careers and academic excellence from Jagran Lakecity University. With over 200 hours of applied learning and over 40 hours of self-paced learning modules, delivered through Simplilearn’s high-engagement bootcamp-style learning delivery model, the Program offers participants a comprehensive learning experience covering advanced digital marketing strategies. Key domains covered include search engine optimization (SEO), social media, pay per click (PPC), web analytics, and email marketing.
At the end, Program Graduates will receive a joint graduate certification from Simplilearn and Jagran Lakecity University, along with the Purdue University Membership of the Alumni Association. Students will also receive Simplilearn certificates for individual courses on the learning path, enroll in the Simplilearn Job Assistance service, and have access to Pro IIMJobs Membership for six months. All this in addition to the final Postgraduate degree from Jagran Lakecity University upon completion of the two–year grade Program.
Talking about the Program, Krishna Kumar, Founder and CEO, Simplilearn, He said, “2020 has been a watershed moment in history. The world today is witnessing the ‘New Normal’, which is dominated mainly by digitization. With both businesses and consumers adopting online platforms at a faster rate than ever before, digital marketing is at the heart of today’s marketing strategy. It helps in developing better relationships with prospects and offers a wide range of career options, making it one of the most sought after careers in 2021.
The digital marketing program is designed for students to understand the data collection and analysis methods used by marketers, and to learn how to access, choose, and use the appropriate web analytics tools and techniques within the provided marketing budget. We are pleased to partner with Jagran Lakecity University, Bhopal, and equip JLU students with a Program that will help them become experts in digital marketing. “
Talking about the Program, Prof. Dr.) Sandeep shastri, Vice Chancellor of Jagran Lakecity University said: “MA (Digital Marketing) Program provides students with the strategic and analytical skills to guide organizations in a digital world that is packed with data about customers, products, and interactions. Our practice-based pedagogy, world-class digital media production studies, and strong global industry and academic partnerships will provide our students with abundant internship and placement opportunities and professional growth. Simplilearn association with Purdue University and Facebook content support makes this Program one of the most sought after ”.
The programs offered by Simplilearn are designed using a unique blended learning model that provides a balance between online classes and live classrooms led by an expert instructor. The Bootcamp training approach also provides students with a real classroom experience through hands-on labs. All of this is possible through Simplilearn’s AI-powered learning platform called ‘EngageX’. The programs also offer sessions with subject matter experts and industry-certified Capstone projects.
In less than a decade, UGC accredited Jagran Lakecity University has become one of the Central india Fastest growing and most award-winning universities, with practice-based education at their core. The University recently became the first and only MP and CG university to receive the Caliber QS I. Diamond rating. It has been awarded several prestigious awards such as ‘University of the Year’ by the Madhya Pradesh government for five consecutive years from 2015 to 2019. It is recognized as a Global League institution (in 2015) in the House of Commons, London, United Kingdom also.
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